I’ve always enjoyed Werner’s keynote days – although Andy tends to get more announcements, Werner tends to get meatier ones (2013: Kinesis, 2014: Lambda, 2015: IoT), so Day 2 is always interesting!
re:Invent is always an exciting time of the year, when a slew of new features are announced to the pleasure of hundreds or even thousands of customers.
I have been lucky enough to attend the AWS re:Invent conference in Las Vegas for the last two years, and the atmosphere there is always buzzing. Unfortunately I was not able to attend this year, but I am lucky enough to work for AWS, and have been getting very excited about the keynotes as they drew closer.
The second day of the AWS re:Invent conference has drawn to a close, and I sit here with ringing ears from the re:Play party where Skrillex was headlining. AWS certainly know how to throw a party – this one including a 20ft Tetris game, an entire arcade of retro games, a quadcopter obstacle course, and luminous dodgeball.
Back to the keynote; and a large portion of today’s was spent letting large AWS customers talk about their positive experiences of using the “AWS platform”. And this is an important phrase – one that has been used significantly more this year than in previous years, and reinforces the message that Amazon are trying to push – that AWS is much more than just IaaS. As Amazon continue to release products and services that creep up the stack, this message will become increasingly important. The other key message coming across this year is containers – they have appeared from nowhere in the past 18 months and are becoming increasingly important. Expect to see a lot more of them in the coming years.
Yesterday was the first day of Amazon’s third annual customer and partner conference in Las Vegas. There are 13,500 attendees from 65 countries here, with an additional 15,000 people tuning in for the keynote live streams.
Today’s keynote from Andy Jassy (Senior Vice President of AWS) included a number of interesting product and service announcements (see more details below) and clearly showed that AWS is interested in moving up the cloud stack to capture more customers and revenue.